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ZetaDisplay signs digital signage deal with Finnish café chain

Malmö, Sweden-headquartered ZetaDisplay announced today that it has signed a cooperative agreement to deliver ZetaDisplay’s media platform for digital signage to the Arnolds Bakery & Coffee Shop café chain in Finland.

The 35 Arnolds Coffee Shops are one of Finland’s best-known café chains, and were named the best franchise chain in that country in 2011 by the Finnish Franchising Association.

With the ZetaDisplay media platform, Arnolds will replace its existing advertising posters with digital displays, to strengthen communication with its customers.

ZetaDisplay said it estimates that the value of sales will exceed SEK 1 million.

“With our media platform Arnolds will always be able to provide up-to-date information in its coffee and bakery shops. Their offers can be updated in minutes and sent out either to the whole chain or to individual cafés,” said Leif Liljebrunn, CEO of ZetaDisplay AB, in the announcement. “This will facilitate the capability of Arnolds to present up-to-date campaign messages and news, while at the same time adapting its offers to the time of day.”

ZetaDisplay is in an expansion phase and has positioned itself in the market by being able to show markedly increased sales for its clients by means of the company’s media platform for digital signage, the company said.

For more information on restaurant digital signage deployments, visit our Restaurants research center.

digital signage deal with Finnish café chain