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WireSpring's EasyStart designed to bring low-cost digital signage to small networks, AV integrators

FORT LAUDERDALE, Fla. — WireSpring has announced FireCast digital signage EasyStart, a new product that brings low-cost digital signage to small networks and AV integrators. Starting with its FireCast enterprise software, WireSpring created a special version designed for smaller projects.
“We get an incredible number of inquiries from people who are deploying 10 screens or less,” said Bill Gerba, chief executive of Wirespring. “After collecting a few thousand requests, we realized there’s a whole market searching for a better solution, and decided to build the product they asked for.”
EasyStart is priced to fit smaller budgets, with a complete hardware and software solution selling for $1,350 with no recurring fees. Despite the affordable pricing, EasyStart includes all the key features of high-end products, like multi-zone layouts and on-the-fly content creation. Customers just need to add a screen, like an LCD or plasma display, and they can be up and running in minutes.
Key features include:
  • Show videos, pictures, news updates, web pages, and live TV
  • Create content with the built-in templates
  • Update content from a Web browser
  • No recurring fees
  • Free trial for qualified customers and resellers
“There were some features — like being able to view your screens live from a Web browser — that were impractical for networks with hundreds of screens, but made sense when managing just a few,” Gerba said. “We selected the best features from our enterprise product, made it easier to use, and bundled it with the playback hardware so all you have to do is connect the box to your screen.” The system can be used for installations as small as a single screen, and doesn’t require Internet access for content updates.

digital signage to small networks, AV integrators