ISTANBUL, Turkey — TVeez Turkey, a provider of marketing intelligence software for onsite messaging, announced signed a deal with Hillside, one of the major subgroups of Alarko Group of Companies. Alarko Tourism Group currently owns and operates health clubs in Turkey under the brand name Hillside Leisure. The three major fields of activity in the hospitality and entertainment market that the group deals with are hotels resorts, sports recreation centers and movie theatres.
More than 100 Vestel-branded LCD screens were installed in high-traffic areas of the complexes. The screens and the hardware can be fully remote controlled from TVeez Control Center without the need for staff intervention The “real-time” aspect is one of the main benefits of TVeez solution. It is achieved by a service contract that provides on-going scheduling and design support as well as a custom content management system managed by TVeez team.
“When people are asked about digital signage they are more often than not to think about out-of-home advertising, in-store TV or other commercial applications, but it has uses in the hospitality and retail sector even at banks as a powerful communication tool,” Burla said. “As a service provider, our goal is to increase the in-branch experience with a level of precision and visual appeal according to client’s specfic needs and goals, whether it’s for a electronic store, hotel, or a sports club.”
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