MAASTRICHT, The Netherlands — Scala, a provider of end-to-end solutions for the digital signage and advertising management markets, has announced sponsorship of the Integrated Systems Europe to be held at RAI in Amsterdam, Feb. 3-5, 2009. Scala will be located at stand number 12B92 in the digital signage Pavilion.
Scala will be partnering with Samsung for this event showcasing Samsung screens with embedded PCs running Scala software. This new partnership between Samsung and Scala brings together best of class software and hardware solutions for sustainable and scalable digital signage projects of all sizes.
Visitors will also want to check out Scala Release 4. The highlights of this new release are Web Services for Content Manager, Ad Manager integration with Content Manager, Media Playback controls and improvements, Time Triggers, Playback Audit reports, Photoshop Plug-In and lots of usability enhancements.
Scala will also launch its new software-as-a-service (SaaS) offering branded Scala as a Service. This online service allows access to Scala’s cutting-edge software and extensive experience in digital signage project planning and implementation for a subscription fee. Scala as a Service frees end users and partners from the worries of software installation and server hardware. It is a simple way to get started with digital signage and, on the basis of Scala’s extensive SaaS infrastructure, can support medium to large networks as well.
“We are glad to be supporting ISE again this year. With the launch of our Scala as a Service offering, together with demos by our experts of Scala Ad Manager and our newest Scala digital signage software release, we are looking forward to welcoming our partners, customers and prospects to a memorable exhibit,” said Oscar Elizaga, VP of EMEA for Scala.