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Onestop launches Canada's first DOOH industry channel in ad agencies

Toronto, Ontario — Onestop Media Group recently launched its digital out-of-home (DOOH) Agency NetworkTM to more than 700 media enthusiasts at the Canadian Media Directors’ Council (CMDC) conference.

According to a statement from the company, the Onestop Agency NetworkTM is Canada’s first DOOH media industry channel supported by leading content providers: Brunico Communications (Media in Canada and Stimulant), IAB, Cream, C Squared and CMDC.

First to join the league of DOOH crusaders with a Onestop Agency NetworkTM in their offices are Media Experts, Mediacom and Cossette Communications.

“We were the first to integrate the agency network channel in Media Experts locations across Canada,” Media Experts CEO Mark Sherman said. “It is now an integral part of how we communicate, allowing us to share content in a timely and relevant manner. We love it!”

The Onestop Agency NetworkTM is a digitally broadcast channel featuring real-time agency and industry specific information displayed on large format digital screens in agency lobbies, boardrooms and common areas. Each network is branded to its host agency and acts as a new internal communication tool for management to message staff and visitors. Agency staff can use the Onestop system and proprietary smartADTM to schedule and highlight their greatest assets and accomplishments on their network: their people and their work for clients.

“The Onestop Agency NetworkTM has added an exciting new dimension to our office environment,” said Mark Smyka, director of communications for Cossette, Toronto. “Having a steady feed of news streamed into the office makes you feel more closely connected to the rest of the industry and the platform also provides a fresh new way of communicating internally. It’s still very new and I feel like we’ve only scratched the surface of its potential.”