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Electronic Art president named chair of PR & marketing for Digital Signage Association

CINCINNATI — Tim Burke, founder and president of Electronic Art, was named chair of the PR & Marketing Committee for the digital signage Association (DSA) on May 5, in Las Vegas, during a board meeting prior to the 2009 KioskCom Self Service Expo.
In this role, Burke plans to provide marketing and PR guidance to promote the awareness of the industry association and increase membership. He expects to work with other association committees to help them achieve their missions as well.

“Marketing is one of my key strengths. I’ll help drive awareness through social media, trade shows and other events with attendees that consume digital signage,” Burke said.

Burke’s first goal is to get the DSA involved with the Cincinnati Digital Non-Conference to be held on Sept. 24-25, which provides a targeted audience for the DSA to provide education and drive awareness of the association. He will also encourage involvement in the digital signage Expo and other events that serve to educate agencies, media and IT professionals, architects, and property management firms about digital signage.

DSA members are some of the most prominent and respected users and suppliers in the digital signage industry. Other committee chairpersons were named at the board meeting, including Margot Myers of the Platt Retail Institute, the chair of the Education & Certification committee, and Greg Masingill of Seneca Data, the chair of the Membership committee.

“Our industry has grown tremendously in the past three years and is expected to double in size by 2012. I want to help lead the organization meet its mission and play a role in that industry growth,” Burke said.

digital signage Association