LAS VEGAS — Murphy & Company and Eiki Digital Systems Inc. have announced the launch of a digital signage content solution built on the Eiki Digital Systems express media player. Murphy & Company is a provider of marketing programs and services to banks and credit unions across the United States. With this partnership, banks and credit unions will have access to a collection of digital signage content for the financial services community through the digital media player.
Unlike other digital signage systems which only offer starter slides, Murphy & Company clients will receive content updates throughout the year based on important changes and events in the bank and credit union markets. Recent content updates to the library of static and Flash-based templates developed exclusively for financial institutions include messages and imagery based on the new FDIC Insurance levels, updates from popular Internet Banking and Bill Pay vendor platforms and new products such as mobile banking and remote deposit capture.
The Eiki express digital signage system includes a content scheduling and creation web-GUI interface, where major or minor changes of content can be created, updated and broadcast to the digital signage players from any web-enabled MAC or PC. This interface empowers banks and credit unions to take control of their content, directly uploading it to their players within minutes of content approval; all without relying on a third party and the fees which traditionally go along with that process. The content interface accepts popular media formats (i.e. Flash, JPEG, PNG and video).
“We are very excited about the early success of the express system. Banking is the first of several vertical markets we will be serving with the express platform,” said Robert Grawet, general manager of .advancedMethod, a division of Eiki Digital Systems Inc. “We have been working with Murphy & Company for over four years producing eVideo online education content for banks and credit unions.”
The Murphy & Company bank and credit union content is available as part of a turn-key player solution available directly from Murphy & Company or as an additional content subscription available through any authorized Eiki Digital System Inc. reseller or business partner.
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