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Canadian First Nations community adopts digital signage

Onkwakara Inc. and Digital Smoke Signals has chosen ScreenScape, an Internet-based venue-networking solution, as the platform provider for its First Nations media network. Digital Smoke Signals has purchased a ScreenScape Affiliate License allowing  it to create a community news and advertising network using ScreenScape’s Internet-based service.

Onkwakara Inc. aggregates and distributes news and ad content to the First Nations community of screen displays. The screens will be supplied by Digital Smoke Signals and will be located inside arenas, bingo halls and community centers.

A ScreenScape Affiliate License can be used to develop a screen display network that spans organizational boundaries. This allows for the distribution of messaging and advertising content to all screens within a network. While drawing upon a network partner’s centralized content-distribution capabilities, each individual member can create and manage customized local content.

Seth Lefort of Onkwakara Inc. said:
The deployment of ScreenScape throughout the First Nations community will be a vital step in strengthening sustainable economies. The First Nations community has always been recognized for their entrepreneurial spirit. The adoption of a community-based platform like ScreenScape is a testimonial to the progressive thinking of Digital Smoke Signals in support of First Nations commerce. ScreenScape allows us to display up-to-the-minute information such as news and current events, as well as provide a channel for our advertising partners to reach a targeted audience.

digital signage